Case Studies
DriveRight were approached by Dunlop to replace a legacy fitment database with an evolving, maintainable original equipment and replacement tyre database.
After rationalising the tyre requirement and matching Dunlop Original Equipment to our vehicle classification, we defined rules for general replacement tyres. This completed data structure was then delivered to Dunlop’s web agency for user interface development and deployment. The database uses Tyrefit to manage the OE and base vehicle characteristics to match with replacement tyres, this data is then updated regularly and delivered automatically to the web agency.
National Tyres - fitment database - Consumer
National tyres approached us to take our UK fitment database from the vehicle registration mark through to the tyre.
Wolfrace/Continental – SUV and 4x4 fitment guide – Distributor
Wolfrace had a requirement to develop, in conjunction with Continental, a SUV and 4x4 fitment guide for a range of new wheels. DriveRight liaised with the wheel manufacturers, tyre manufacturers and Wolfrace, to develop a fitment guide that was not only accurate technically but also gave a realistic snapshot of the market requirement, allowing Wolfrace to manage stock control and marketing more effectively.
Goodyear – Tyre fitment and pressure guide – consumer
Using original equipment and replacement tyre data, DriveRight developed a printed fitment guide for Goodyear products. This data was delivered in two forms, a ring bound version for point of sale and a pocket size fitment and pressure guide.
Motokiki – Online Tyre Price Comparison Site – consumer driven
DriveRight were approached by Motokiki in New Zealand who were seeking tyre fitment data for a price comparison site. We matched fitments to the tyres and prices they had researched and worked with them to build a customer facing website
